Friday

On Boeing and Airbus

20070613
(answer to the question "Boeing & Airbus what are the similarity & differences ? Where are they heading actually ?")

Airbus' hubris mirrors that of Boeing in the 90s. Both are heading for big disapointments if they keep believing they live in a duopoly.

It won't take long for China to come rockin' and rollin'. And the beauty of it is that China offers yet another kind of public subsidies : neither the US DoD model, nor guarantee from national governments, but the massive demand of private companies controlled by the board of China Inc.

On DC and Marvel

20070610
(answer to the question are you "DC or Marvel?")

Marvel, definitely. At least at the turn of the 70s-80s, when I would read them. I can hardly tell the difference between a Superman from the 30s and a clone from the 80s. When I re-read the Marvel comics from the 60s to the early 80s, I see the cultural changes in the US society.

DC heroes were never-doubting, monolithic superheroes and supervilains meant for a good vs evil era. Each of Stan Lee's characters had more subtle weaknesses than an aversion for green meteorites. Good old Big Apple replaced Gotham and Metropolis, and the younger generation could eventually read about poverty, drugs, racism, sects, religious fundamentalism, social and political unrests...

But Marvel pushed too far the marketing, launched too many products, and turned into some kind of a boring sitcom factory during the eighties (except a few masterpieces by Chris Claremont, Frank Miller...).

DC top execs eventually did the right thing : they fired Superman and hired Marvel's Frank Miller to get at last something exciting out of Batman.

Precisions added :
- Beyond DC/Marvel, the ultimate masterpiece came from the UK (Alan Moore's "Watchmen").
- Come to think of it : DC could make something out of Batman because he was the most human character (no superpowers). And I liked the mention of MLB : I'm both Marvel and NL, the Yanks do have something of a DC league of superheroes, and I feel closer to more human losers (Peter Parker, Paul Auster, the Mets).

On the lottery of democracy

20070609
(answer to the question "
Can lottery replace/complement democracy?")

Your concept sounds close to Athenian democracy, but it would be much more complex nowadays. A parliament is made of lawmakers and lawmakers are coping with a very complex system of laws, impacts, lobbies... The people need to know their MPs better than they would know candidates in a reality TV show. Not all politicians are crooked or evil, and democracies work because of the expertise of great lawmakers. Besides, I don't want the future of my country to be sponsored by Ladbrokes or betwin.com. As a parallel reality show to contribute to the education of the masses maybe, but not as the main dish, and even that show could turn into a dangerous joke, making people less interested in actual politics, more boring and less demagogical.

In the Middle Age, some cities used to treat a fool as their king or their bishop for one day, but the joke was on him ("Fete des fous" or "Fools Fete / Party", not to be confused with April Fools' Day).

During the French elections, Segolene Royal, the Socialist candidate, suggested to have a group of voters randomly selected to keep an eye on their MPs, mayors... which any citizen has already a right if not a duty to do in a democracy. So the joke was on "Demagolene".

My favorite / least favorite brands

20070612
(answer to the question "What is your favorite brand?" by Interbrand)

Funny. All my top of mind brands are media (France Football, The Economist, BBC) Then I realize there isn't a brand I could put in such a list as yours. I respect many companies and naturally I do have favorites (ie models, authors, designers, cars...), but I'm more interested in the content than the shell, and I don't feel affection for a brand or a label. Even if it does happen (hard to avoid), I don't like the idea of having something writen (nor some logo) on me. I reckon it may have something to do with my being an author. As Roy Disney brilliantly reminded us, brand is for cattle. Being loyal to a brand is being as dumb as a cow. You are loyal to people or things you trust.

PS : be careful : picking faves could be dangerous when working for Interbrand !

20070612
(answer to the question "What is your least favorite brand?" by Interbrand)

That one I can answer a little bit more easily.

Since we're on LinkedIn, I'll start with a shared connection : Hummer.

My hall of shame : Microsoft, Halliburton, Bud, Wal-Mart, Fox News, Rush Limbaugh, Billy Graham, The Sun (a UK toilet paper brand passing for a newspaper brand), World Wrestling Entertainment, The New York Yankees, The Carlyle Group and the Discovery Institute.


At the risk of infuriating a few contacts, I'll put a slice of Dunkin' Donuts, Taco Bell, A&W Root Beer, Jif et al on top of it (barf bag, anyone ?)

On sustainable arrested development

20070606
(answer to the question "Sustainable development : illusion or action")

- Most companies are still at the "feel good PR" stage.

- A significant number of them are getting serious, and the past few years brought significant tools (ie labels, environmental tools...), beyond general awareness and a consensus from the public on key issues. Economists are embracing ecology as a key topic, ecology becomes a key issue in economics (see recent reports on the costs of global warming). Beyond the buzz, there are now high expectations for action (from all circles, social, economical and political).

- The swiftest ones have already understood a lot of money could be made, and great competitive advantages taken.

On releasing press releases

20070606
(answer to the question "Is there still a point to creating press releases?" with all those blogging and social networking tools)

More than ever.

Anything can happen to the multitude of formal and informal messages you (willingly or not) send to the market ; you want to keep a trustable source for yourself as well as for outsiders :
  • - press releases are a good exercise for your company, to formulate your position and put your action into words, take some distance with your daily routine, look back in the mirror anytime needed (paper and webpages tend to end up in dustbins)...
  • - medias, bloggers, outsiders want to know your position on key issues, know the official line at any given moment. A company that communicates respects the market, and the market respects a company that disciplines itself.
To me, you have a duty to keep creating press releases. And to study innovative ways of optimizing their diffusion (which leads us to the blogs and social networks thing : there will necessarily be foes out there, and that's a good reason to make new friends).

On Ron Paul for President

20070607
(answer to the question "How do you feel about Ron Paul as president?")

Reps would be as likely to nominate Ru Paul (if I dare say, a "hole in one" as far as minorities are concerned). I don't think Republicans can select this free thinker, in many ways more Democrat than a few donkeys running for '08. Ron Paul looks like a good man and I give him good credits for Iraq and the Patriot Act, but not so good for economics, abortion, and certain principles. Being 72 doesn't always mean being always wise.
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